James Andrew Smith

Brand consultancy Seven Brands tasked me with transforming their online presence by creating an engaging, modern website that highlighted the agency’s successful brand building – with names such as Facebook and Coca-Cola – in high growth global markets across the Middle East, Africa and beyond.

I was given full creative control over both back- and front-end, and developed a custom WordPress theme to function as a content management system for the client.

In line with the design brief, I opted for minimalism and simplicity on the front-end to allow Seven Brands’ work to speak for itself, and varied layout styles between pages and content types to orientate and engage users.

I was responsible for the migration of the client’s existing website files and database, and advised them on a choice of more modern server for their online presence going forward.

Thereafter I assisted with setup and automation of website security, backups, and other performance optimisations.